E-commerce is growing by leaps and bounds in different corners of the world, and Latin America is a very good example of this.At the close of 2019, the expansion of sales through digital channels could increase by 15.7% in the region, compared to 2018 figures, according to statistics from the World Electronic Commerce Index, cited by América Retail .This is mainly due to the undeniable growth of Internet penetration and the use of Algeria WhatsApp Number List social networks. And, for example, in the region there are more than 300 million Facebook users.Imagine that your brand can reach part of that great community! Amazing isn’t it? Given this reality, it is important that your company really achieve the digital transformation so that it takes full advantage of this thriving sector.
For that reason, today we want to help you learn much more about e-commerce, specifically aspects such as its definition, characteristics, utilities, history, types and best platforms , among others.So how about we talk about what e-commerce itself is to begin with?Continue reading!Download this content by leaving your email below Leave your email hereDon’t worry, we are not spam.What is electronic commerce?What are the characteristics of electronic commerce?What is electronic commerce for?
What is the history of e-commerce?What are the benefits of e-commerce?What types of electronic commerce are there?What are the best ecommerce platforms?How to set up an e-commerce store?How does Digital Marketing for Electronic Commerce work?conclusionWhat is electronic commerce?Electronic commerce, translated from the English term e-commerce, can be defined as the economic activity that allows the trade of products and services from digital media , such as web pages, mobile applications and social networks.Through the virtual network, customers can access various catalogs of services and products at any time and in any place.The relevance of this type of commerce is such that businesses take it as part of the sales strategy thanks to its efficiency.The establishments already have web pages and create profiles on social networks to reach a wider audience.Selling and buying is already a simple task, driven, of course, by technology,
such as mobile devices with Internet access.Basically, it deals with the processes of sale and purchase of products and services through electronic channels, especially Internet websites, applications and social networks.Also, to explain it from a more informal point of view, we can value it as a process in which two or more people reach a commercial agreement (specifically purchase or sale) through digital or electronic means.Although it may resemble the first definition, the latter makes it clear that to market electronically it is not necessary to create a large virtual store and be a consolidated brand on the Internet, since anyone can do it through a simple publication on their social networks or taking advantage of an external platform.Of course, when you want to make this activity a sustainable, profitable and lasting business, it is important to focus on branding , digital authority, marketing and many other elements that contribute to positioning and exposure.