Inbound Marketing is largely based on content marketing. Generating relevant content for your target audience and making it rank well in search engines can be one of the most effective…

What is a newsletter? How does it work? Why is it so important? In this article, you will find the answers to these and many other questions, and you can start using this…

Shopify or PrestaShop: which one to choose? If you want to create an online store or start a drop shipping shop , but still have doubts about which platform is best for your project, read…

If you are a musician this last year has certainly not been one of the best, there is no denying it. Yet, despite the total absence of concerts, the music has…

In the business world, there are a lot of acronyms that can confuse your ideas. But it’s a bit like it’s the language you need to know to play in…

If you have an ecommerce you will surely also have created a presence on the social media giant Facebook. If not, now is the right time to do it! Often,…

Running a business is stressful enough in itself, and making important decisions is part of the game. Some of these decisions involve aspects such as the copy or graphics of your…

Digital marketing is essential today. Whether you want to find a restaurant for dinner, buy a new PC, or book holidays. The place that is likely to influence your decisions…

Sometimes it feels like Instagram is reading right into your mind, right? You are thinking about a certain profile … et voilà ! That profile materializes as if by magic in front…

No visitors, no proceeds. But fear not: in this guide we will talk about how to do SEO for ecommerce and we will give you some advice on how to take advantage…

From an idea of ​​two students to the intuition of the Chinese e-commerce giant, Singles Day is a celebration that celebrates being single and – more recently – love for…

Twitter Analytics is essential for your business. Twitter is a fast, fun and most importantly free social media platform, which never hurts. It can help you drive traffic to your online store,…

If when you think of TikTok the only thing that comes to your mind is Kesha’s song from 2009 we understand you, don’t worry. It simply means that you were born…

In a world where competition is fierce, the details can really make a difference. According to the latest YouTube statistics , 2.3 billion active users connect to YouTube every month…

Instagram has grown tremendously in recent years, and continues to expand more and more. The app, initially born as a simple photo sharing platform, has become fertile ground for influencers, advertisers…

Selling on Instagram is an essential part of any ecommerce business. Especially considering that over 500 million users use Instagram every day, and 50% of them follow at least one…

The business plan is a fundamental business management tool, especially useful if you are thinking of launching a new brand or a business project or of giving a change to…

I still remember with horror every late summer in high school, before the new school year began, when I had to load my scooter and go and sell used books…

Facebook is one of the largest advertising platforms (if not the most important of all). Keeping up with all the news is the only way to exploit it to its full…

It is not surprising that a giant like Instagram is always at the forefront when it comes to new fashions and trends, and even in the case of videos it…

Have you ever started your own business? There are so many things to do and resources are often limited. This is why every entrepreneur’s nightmare is wasting time and money on useless…

Surely you have read or heard about brands that have achieved success thanks to Instagram Ads. Maybe you think it’s time to develop an Instagram Advertising strategy for your business…

Online shoppers are looking for a personalized experience. Market segmentation, also called customer segmentation, is a great way to deliver this type of experience. While it is a fundamental marketing strategy…

Chinese New Year, also called Lunar New Year, is probably the most important holiday in China and other countries in Southeast Asia. If you run your business in the West…

Creating content and campaigns that are timely and in line with people’s interests is essential to effectively promote.  Our products and increase the sales of our online store. For this…

What marketing strategies to use? The best marketing strategies will work with you to grow your business. So the right question becomes: which marketing strategies should you choose and which…

Although we shouldn’t judge a book by its cover … you know as well as I do that that’s what we do. The same goes for the Facebook cover image. Particular attention…